Tuesday, April 30, 2019

Financial Information for CRODA International Plc Essay

Financial In variantation for CRODA International Plc - Essay ExampleIndustrial specialties- which includes base chemicals, groundwork care, polymers and coatings, additives for polymers, lubricant additives, lubricants and processed veget subject oils. (www. investing.businessweek.com).Consumer care division which includes international business in health care, personal care, and crop care engaged in all markets throughout the world with a thumbing need for sustainable ingredients and innovations. Further, Croda has an enterprise technology division (R&D) which recognizes and assimilates new technology into Crodas international business set up. (www.croda.com).Croda was able to post pre-tax profits of 10.5% during the year 2008 in spite of the serious international economic recession. However, due to unchanging focus on new markets, product innovation and recession mingled with the instant reduction in cost have facilitated Croda to accomplish one more year of pre-tax revenue gr owth in spite of the finish up scenario in the international economy. (Chairman speech, AR 2009).The salient feature of the business model of Croda is the capacity to offer a variety of products to a variety of customers all over the globe. Crodas persistent focus on originality in specialties has offered them the capacity to derive the true value for their products. (CEO Speech AR 2009).Croda is in a true good sense a really global company as it is having only just 7% sales in the homeland of U.K. All of its subsidiary company around the world has targeted sales, operating margin, profit growth targets that form fundamental to their strategic plans and budgets. Crodas report their progress annually against five major financial functioning parameters.According to Crodas annual report 2009, Croda International Plc has prepared its financial reports as demanded by the Companies Act, 2006 of U.K and as provided by the U.K accounting.

Monday, April 29, 2019

Green Buildings Essay Example | Topics and Well Written Essays - 1500 words

car parkness Buildings - Essay ExampleRapid industrialization and increase in demand of fuels have increase taint all over the world. The increase in carbon dioxide in the environment is damaging the ozone layer surround the earths atmosphere. This is damaging the environment and increasing the temperature of the world. Oceans argon melting and seal levels are increasing. This phenomenon is cognise as global warming. The dangerous consequences of such climatic change are forcing the world to come up with techniques that are environmental friendly. Green building is one such technique that preserves our environment. The appeal of these buildings further exceeds the benefits of green buildings. It is important to understand the benefits of green buildings and their structure to prove that this technique worth its costs. A cost benefit analysis will show clearly that green buildings should be utilize more ofttimes in pronounce to protect the environment. Benefits of Green Buildin g One of the most significant benefits of green buildings is that they friend pitch energy. These buildings save electrical energy and in turn decrease our dependent on fuels. Electricity is produced by many ways and oil is also used to produce electricity. Green buildings are designed in such a manner that they allow the residents sunlight and natural air. In this way energy enjoyment is change magnitude greatly. Air conditioning and lights use most of the electricity in homes and by reducing this electricity environment can benefit a lot. In green buildings trees and plants are used in order to provide shade and cooling (Simpson, J. 2002). Plants take in carbon dioxide and give out oxygen in daytime. This gives sweet-smellingness and coolness in daytime in the house. Another benefit of green buildings is the increased productivity of the people living in green buildings. People who live in green buildings are undercoat to work retentive hours. They also have less(prenomina l) stress and they can stay fresh for long hours. This is mainly because occupants get exposure to sunlight and fresh air. Air conditioning is no substitute of fresh air. Fresh air soothes residents of green building and this is why they feel less stressed then residents of habitual houses and buildings. A study reported that absenteeism was make outd by 40 percent in buildings that were green (Lallanilla, M. 2011). This is the mental picture of plants and natural air and sunlight. The benefits of green buildings include less sickness as well. This may be because of less pollution and harmful gases. People who live near road sides are exposed to pollution. In green buildings a proper mechanism deals with pollution as discussed before. Also greenery attracts employees to offices. Water efficiency is another(prenominal) benefit of green building. The design of building is such that it allows water supply to be reused. Water is recycled in greenhouses houses. It is purified and reu sed in flushes. In this way throughout the life of the green building flush water is not lessened but is used and reused over and over again. This is a great benefit of green buildings because it can save gallons of water. A house has a life of at least 30 to 40 years. Throughout this stage all the water used in flush will remain the same. Also water is deliver by using low flow of water in flushes and showers. Even this can help reduce water consumption of households greatly. Toilet paper is also not used in washrooms and that protects tress. All in all a simple technique of water recycling a great amount of water can be saved. Also material used in green buildings is environmental friendly. The wood used for making green buildings is made of plants like bamboo that grow faster. Rare plants and trees are not used in the making of green buildings. Industrial goods used in making homes are also recyclable and are environmental friendly. Stones and other materials used in houses ca n be reused again. Energy costs are decreased as a result of green building

Sunday, April 28, 2019

Careers in Math Essay Example | Topics and Well Written Essays - 500 words

Careers in math - Essay ExampleMultifarious are the careers in which a sound knowledge and grasp of numerical subjects and principles find practical daily relevance. These range from Mathematics teaching careers, at all levels of education, to those of engineers, architects, and astronauts. (Donald, 1995, p.58). I interviewed a few professionals on their on-the-job, daily application of mathematical knowledge. These professionals are engaged in solving pre-calculus problems connected with their businesses. One of them was a participant in the project of salvaging the famous Pisa Tower, in Italy, which had begun to tilt dangerously for a long time. He told me that trigonometrical calculations were needed to determine the least angle of deviation from the perpendicular to which the tower had to be yanked to prevent it from toppling.The other professionals are sets of archeologists, mavin of whom was graphing asymptotes to illustrate the data generated from carbon-14 half-life dating of fossil specimens. The par relating the original amount of carbon-14, A, in the fossil specimen to the amount, A(t), observed at time t is an exponential one which can be written thusThis equation is an exponential relationship whose graphs are asymptotes. on that point are two possible asymptotes for the graph. The first is produced when A is plan against t. The other is produced when the reverse is done, that is when t is plotted against A.Both asymptotes arbitrarily approach the x and the y-axes, and both have negative gradients except that the gradient of one is greater than that of the other. The difference in both asymptotes thus lies in the size of gradient.

Saturday, April 27, 2019

Chapter 6 Duval l& Hays Essay Example | Topics and Well Written Essays - 250 words

Chapter 6 Duval l& Hays - rise ExampleOne cannot simply use the literary context of reading the ingredients written on a tuna-can and apply it to understanding Bible. The game of genre determines the meaning.There are many passages and verses that are frequently misinterpreted by ignoring the immediate context. For instance, Jesus has said in the Bible that he is vine (John 155). This is probably the prime workout of what conferring to immediate context means. If this statement is considered without immediate context it can be misinterpreted that probably Jesus was profession himself a plant, which is not the case.Topical preaching is valid when the passage is not misunderstood regarding the context or when the passage is coherent with the context (Duvall & Hays, 2009). Usually what happens is topical preaching disregards the literary context and that gives the chance to the attendant or the reader to misinterpret the message. For this reason the expository preaching is considere d a better alternative to topical preaching (Duvall & Hays, 2009). It topical preacher has more chances of getting it wrong by misinterpreting when the correct when they connect their graduation thought stemming from Johns preaching with some random fourth thought relevant to

Friday, April 26, 2019

Canada's fight against ISIS Essay Example | Topics and Well Written Essays - 1000 words - 1

Canadas fight against ISIS - Essay precedentents of ISIS, especially the United Nations, have labeled the group as an active terrorist organization while auxiliary opponents like Colombia views ISIS as an extremist organization (Emma 46). As of June 2014, the ISIS had intensified violent attempts to topple the Iraqi administration in Baghdad. Two months later, ISIS had increased their insurgent activities towards Iraqi government forces and civilians, plus foreign forces led by the US legions.In the light of ISISs brutal rise of their objectives, the US have committed a small portion of its military personnel and resources in helping the Baghdad government. Specifically, the US tries to deter advancement of the insurgents through way strikes. In the last two weeks alone, US military used both do work and unmanned aircrafts to launch more than 100 missile strikes in ISIS stronghold regions. Despite numerous air strikes in their strongholds, ISIS militants repeatedly bubble to t he surface with additional strength and zeal. Last week, US secretary of bring up John Kerry asserted that the ISIS presents a substantial challenge to stability in the Middle East and still the world in general. Kerry stressed the necessity of concerted efforts between NATO nations in quenching the ambitious and genocidal ISIS insurgents. In this regard, US government has reached out to allied nations, including Canada, for support.On 5th September, 2014, Canadian Prime Minister Stephen harper announced that Canada will offer support to the US in their fight against ISIS. Harper agreed on the need to display solidarity with the US government and its foreign policies in Iraq (Murray 01). Inasmuch as the premier denied of a just deployment of Canadian military, he mentioned of providing combat advisers. The alleged advisers will be drawn from the Canadian Special trading operations wing. In addition, the Canadian military will provide two cargo planes meant to ferry weapons and o ther military equipment to the Baghdad forces. Harper further

Thursday, April 25, 2019

Case Brief - McGurn v Bell Essay Example | Topics and Well Written Essays - 500 words

Case Brief - McGurn v buzzer - Essay suitons, McGurn said that a outcome clause covering his initial twenty four months of service was substantial which he says Bell did not object to this. Bell extended another offer which McGurn rejected owe to its termination clause. Finally, Bell extended an offer to McGurn which said that following termination of his employment, he was to be attached his basic salary over 6 months plus a lump sum amounting to forty railway yard dollars or fifty percent of incentive p.a. but this cover was to last for the initial 12months of his service. McGurn signed as required but crossed out the word twelve and inserted eleven and didnt inform anyone at Bell of the alteration. Bells HRM department received and filed the letter though they denied having viewed it on return. After most 13 months, Mcgurns employment was terminated, he advised Bell officials that he believed that his contract had a 2year termination clause they also noted the alteration in the offer letter but refused to pay thereof McGurn sued for bleach of contract.An exception to the rule that offerees who accept an offerors performance with the knowledge of offerors expectation in return for his performance have impliedly accepted the offerors terms. This happens where the offeree receives the advantages of the service offered with a reasonable opportunity to decline them plus grounds to recognize that they were accepted with the anticipation of recompense (Mallor, Barnes, Bowers and Langvardt, 2004). The solicit borrowed the procedure from two case i.e. Gateway C. v. Charlotte Theatres, Inc. and Kiddlerv Greenman.The Bells silence amounted to acceptance of McGurns counteroffer. The Bell microproducts, Inc. should to revisit the offer it wrote and signed earlier after it has been countersigned and returned by McGurn.For the first issue, the general rule of police force holds that silence in reply to an offer aimed at forming a contract doesnt add up to an acce ptance of

Wednesday, April 24, 2019

Reaction of a article Essay Example | Topics and Well Written Essays - 500 words

Reaction of a article - Essay typefaceThe photograph shows how the two splashes rummyenly barefoot through a fountain of Parisian in the after-hours 1930s. But the authors aunt seems careless with her life despite enjoying it.It is clear that the author was laborious to bring out the aspect of imagery in his piece of writing. What he does is to capture the attention of the readers and poke them in the world of fantasies. He opens up his narration with the equaling line As I walked eat the darkened hallway of the Hospice (278). This suggests that the environment around him seemed scarily and with a lot of tension. However, the other imagery employ is during the fourth dimension when the authors aunt got drunk, in a cocktail bar, and came home at a time when the author was preparing to take a date. The Author helps her to ask into bed and she barely recognized him, let but knowing where she was. He weeps as he bends over to kiss her cheek and whisper to her face how importa nt she was to him and how much he loved her.I did not like the quality of words use by the Author. Many of the words used are difficult to understand and, therefore, making it hard to follow the storyline. For instance, he uses the words anti- climatic feeling. After visiting his sick aunt at the hospital, he says that he wanted to avoid this kind of feeling that one gets around Christmas. I do not get the connection between the anti-climatic feeling, which he says to avoid, and his visit to the hospital.However, the author was successful in making me feel emotionally attached to his story. He describes his Aunt in a manner that brings empathy. We find that after the husband to his Aunt dies, she becomes hopeless with life and started taking excessive alcohol and illegal drugs. At times she would get drunk and fail to recognize the author her nephew. The author says she turned towards me and opened her eyes.

Tuesday, April 23, 2019

Ultra Orthodox versus Secular Jews among the Israeli Term Paper

Ultra Jewish-Orthodox versus Secular Jews among the Israeli - Term Paper ExampleThe terra firma view also comprises of the knowledge of what is held to be true and what is considered false by the individual or society. The world view also includes the ethics held. This thusly means that people with different world views will withstand different thoughts and attitudes about a accustomed subject. This can be a potential cause of conflict in a multicultural setting. An congresswo while of a community that has diverse world views is the Israeli community. The different world views present in the Israeli society means that there atomic number 18 many attitudes that are held in the society towards issues such as sexuality and amour. The different world views present in the Israeli society include the ultra Orthodox Israeli Jews and the secular community. The two communities are different in the way that they interpret the world about them, and how they carry on their day to day act ivities. The fundamental difference between the two groups can be seen in their religious beliefs. The differences in religions mean that the two groups will have different codes of behavior and ethics. The differences except extend to the values that they hold in regards to different aspects of life. This means that the two groups have different world views when it comes to their views on intimacy and sexuality. The ultra orthodox community in the Israeli culture for example is in truth strict on matters of sexuality and intimacy. The boys and the girls are not allowed to mingle freely. They are instead expected to realize separate schools. Interaction between the two sexes is discouraged. In regards to intimacy and marriage, the norm in the society is that the man is introduced to the woman for the purposes of marriage. Intimacy between the sexes is reserved for the purposes of procreation. In this society, there is a rule that specifies that all manly ejaculations should be va ginally contained. This is reflected in the big families that are characteristic of the community. Marriages are also expected to take manoeuver at a young age. Other than that, all forms of intimacy between the men and the women are discouraged. In all sectors of life, the men and the women remain segregated. The ultra orthodox community does not encourage awareness of one(a)s sexuality for the community. This is reflected in the restrictions that are placed in access of information from the internet and from the liquid phones. The women are generally looked upon as the lesser sex and some of the ultra orthodox publications even have a policy of not publishing pictures of women. Women are expected to maintain a decent elan of dressing which is characterized by long skirts or dresses, high necklines that do not expose their bodies and the married women are expected to cover their head. All forms of intimacy and contact before marriage are forbidden which often prevents the peop le from forming positive and intimate relationships. In this society, intimacy is accepted in the confines of the marriage institution. And well-nigh people get into marriage without any prior knowledge or experience in matters of intimacy and sexuality (The Status of Jewish and Palestinian woman in Israel). The views that are held by the orthodox on intimacy and sexuality can be attributed to the ideals that they hold on their religious practices. The ideals of the community are base on the teaching of the torah. They therefore do not

Apple's iPad Research Paper Example | Topics and Well Written Essays - 500 words

Apples iPad - Research Paper ExampleIn addition, the sustainability of the company could as well be attributed to the well designed marketing strategies applied by the Apple. Recently it introduced the most innovative and scientific devicethe iPad, which has now become the market leader of its category of portable electronic devices. While entryway iPad, Apple hadnt defined any precise market for the crop and the result was that the aesthetic compendium of the product was liked by people of all demographics. The adolescents role in the promotion of electronic gimmick was thus proved once again in the case of Apples iPad. The Apples potential to influence the consumer decision making has already been proved with the introduction of iPod. This product targeted mainly teenagers and travelers. However, presently after its launch, it became an essential gadget for everyone who wanted to listen to music. iPad will also gain wide popularity creating a unique market of its own and who ever believes iPad to be inconsistent will be considered an alien. The major impact it would do on retail industry is that it would enhance the e-commerce experience as iPad would provide easy access to product data.

Monday, April 22, 2019

Assignment on Nokia Essay Example | Topics and Well Written Essays - 3500 words

Assignment on Nokia - Essay practice sessionThe Company that has been selected for the study is Nokia. The company is a worldwide slide byer in the communication industry that has do its presence felt globally. It has stamped its authority through the globe and created an everlasting image in the minds of its consumers. It is interesting to sympathise that how Nokia has understood and incorporated the various components of creating a unique identity that has made them surge ahead of the competitors. Since Nokia has lead from the front by creating its dominant corporate image, it makes the company an ideal choice for a case study.Company OverviewThe Finnish multinational, Nokia Corporation that is headquartered in Espoo, Finland came into existence in the year 1865, when its founder Fredrik Idestam founded the company. The company mainly focused in manufacturing of runny devices. It catered to the large market segments including GSM, CDMA and W-CDMA. It also diversified itself in to developing internet services and included features equal music, maps, media and games in its mobile phones. (Moeder, n.d.).The company presently operates in more than 120 countries and its annual global receipts generated is close to 50 billion in the year 2008. The company is undoubtedly the worlds largest mobile phones manufacturer with an overall market share of 38% in the Q2 of 2009.The Company has undergone a few obscure acquisitions in order to strengthen its foothold in the communication industry. The company acquired Sega in the year 2003, and unify with Siemens.

Sunday, April 21, 2019

ECommerce Coursework Essay Example | Topics and Well Written Essays - 2000 words

ECommerce Coursework - Essay Example turban et al have pard the internet economy to the ecosystem in nature because the users find their own ways and government agency to generate profits and service the customers. They create an environment conducive to attract the customers and suppliers and make changes as the perspective demands. Today the internet has scores of online businesses business-to-business (B2B), business-to-customer (B2C) and customer-to-customer (C2C) and has decided advantages over the traditional way of transacting business (Amit and Zott 2000). However, the internet ecosystem has a business model that has enhanced the value chain and eliminated the dis-intermediaries.There are various business models that consort on the internet each having its own advantages and benefits for the participants. This is because the internet is an open and non-proprietary platform for collaboration and communication. It has allowed free learning sharing and close connections wi th customers and among supply chain or business ecosystems partners information systems (Lee and Vonortas 2003). This results in benefits like sure time pricing, flexible products and services, low cost of distribution as the intermediaries can be eliminated. The extensive win and the richness of the information can be maintained between the ecosystem partners. The digital assets for a firm embarrass the information about the customers whereby they are able to provide value across different markets. Information is a source of revenue for the digital economy and this enhances transparency. Business offer virtual online stores where the customers can visit stores, compare prices and take an informed decision. In the digital world keeping pace with the change that is taking bewilder is important and firms must learn to adapt to the changing business environments.Today there are definite value drivers of e-commerce, which refers to any factor that enhances the

Saturday, April 20, 2019

Different types of camps that the Nazi used and their purposes Essay

contrasting types of camps that the national socialist used and their purposes - Essay ExampleThus, the national socialists established concentration camps in 1933 for terrorizing the Jewish communities1. During the occlusion of 1933 and 1945, nearly 20,000 camps were built for the purpose of armed service various functions. In order to effectively identify them, different names were given, such as perseverance camps or Arbeitslager, prison-of-war camps or Kriegsgefangenlager, transit camps or Durchgangslager, concentration camps or Konzentrationslager along with killing and death camps practically referred as extermination or Vernichutungslager2. Initially the camps were built to hold political prisoners but following the populace War II, the concentration camps were expanded and transformed with the intention to capture nonpolitical prisoners who were exploited by the Nazis through forced toil. The prisoners were literally ill treated and left to die because of the terrible animated conditions. The use of concentration camps can be distinctly divided into three different compass points, namely, 1933-1936, 1936-1942 and 1942-1945. The first layover saw the consequence of Adolf Hitler when the camps were primarily used for detaining political adversaries who opposed the Nazi government. Within a spoil of few months approximately 27,000 people were detained citing the reason of protective custody. The second period marked the emergence of World War II and the Nazis used these camps for forced labor. Throughout the entire period the inmates were treated as labors and were forcefully made to work for the Nazis. The last period i.e. during the late period of 1941 these camps were transformed into death camps where innumerable people belonging to the Soviet Union were tortured and murdered brutally3. Different Types and Purposes of the Camps Forced Labor Camps In September 1939, Germans invaded Poland following which numerous prisoners of war were curb and detained in these camps. The extreme living conditions forced these prisoners to die out of exhaustion, starvation and torturous treatment. The prisoners were provided with improper facilities and during the winters they were compelled to live without any clothes, proper nourishment and food. In these tough conditions the prisoners were forcefully required to perform various labor related works for the government agencies. The sophisticated males of Jewish were forced to live in Ghetos and work in the plants that manufactured weapons used in wars. The Jews had no other choice than to work as it was the only realistic way to survive in the shackles of the Nazis. The physically unfit Jews who were unable to work were shot and killed. In addition, the Nazis introduced a policy named annihilation in which few types of prisoners were made to work, till death. They were purposely assigned works, the portion of which were bound to make them sick and die due to illness. For instance, at the Mauthausen concentration camp, the prisoners were asked to carry boulders and run 186 travel which were made up of stone extracts every day until they fell sick and died4. In the year 1941, the Germans invaded Soviet Union and captured millions of people generally termed as Prisoners of War (POWs). These POWs were intentionally left to die by denying them the elementary

Friday, April 19, 2019

Strategic Decision Making Assignment Example | Topics and Well Written Essays - 5500 words

Strategic Decision Making - Assignment congressmanThe coming(prenominal) prospective of the ac union has been assessed in this paper based on the current position of the company and structure of the industry. It highlights the prospective directions that the company can move based on its current infrastructure and the future scenario of the market.The strategic analysis of a firm regarding its future position is depends on several factors. The future analysis can only be done, when the researcher has all the information virtually the present, which includes industrial data, level of fighting in the industry, market demand, environmental influences which includes political, social, economic, technological and legal factors, etc. The existing organizational mission on with the current environmental factors is also responsible in determining the future of a company (Best, Market-based management). Moreover, the internecine environment, including the strength and weakness of a co mpany along with the position of the stakeholders also needs to be considered to canvass the future position of the company. This paper is based on the assessment of the current and future position of Securetech. The company is situated in Abu Dhabi and it offers products and services related to ICT (Information and Communication Technology) domain and to physical and cyber security. The company has been operating for more than than 14 years and its business partners include Dell, Microsoft, Bosch, VM ware, Sony and several other well established firms (Securetech. CEO heart). This paper includes the analysis of current market and financial position of Securetech, which includes its existing strategies, structural and operational plans and the enlarge assessment of the competitive forces in the industry in which it operates. The data gathered from these analyses has been used to make forecasts about the companys future

Thursday, April 18, 2019

Europe in the Renaissance Essay Example | Topics and Well Written Essays - 1750 words - 1

Europe in the rebirth - Es severalise ExampleA major theme of Renaissance in England was a transition from purely religious carriages of disembodied spirit (even in architecture and art) to a more secular mode of living, which included a shift from the way people idealised various things and concepts to a different outlook. The Church was no longer being considered a source of instruction in political, religious, social and individual matters. Rather, dissolution of power was taking place slice the Church remained a religious identity while the power to deal with matters of law and government were vested with the (oft secular) political government. Hence, while there was a less opportunity to progress and open up to different alter disciplines while the Church was in power, people could focus on the development of culture and art during and afterward the Renaissance period. This is the reason why much emphasis is paid and research effort given to the pagan and art development during this period and there is much less focus on the political change. on that point was also an element of foreign ideas mixture into the concepts and ideas that were gaining popularity in England which eventually gave rise to a whole Renaissance theme containing a blend of traditional and modern ideas (The Columbia Electronic Encyclopedia).I foretell it our side Renaissance as it is certainly a type of new beginning of the character of man, like the dandy Italian Renaissance of the 1500s, in its wish for a more affable and comely approach of life, its fixing for physical beauty, its elite notice to shape, its seeking for new subjects for poetry, new intellectual, new forms of art, and imaginative enjoyments and I call it our romantic association since it is our most current appearance of beauty.We describe it as a mere comeback of Greek modes of thinking, and again as a mere recovery of mediaeval feeling. Rather I would say that to these forms of the human spirit it has add ed anything of artistic value the complexity and density

Wednesday, April 17, 2019

Case study Example | Topics and Well Written Essays - 500 words - 103

Case Study ExampleWhile Genzymes focus on strip drugs plunder be questioned, on the face of it, this decision was a pragmatic one as is also substantiated by the tangible success of the federation. Owing to its production of drugs for rare diseases it was easier for the smart set to target its markets, although essentially smaller than those for the widely-needed drugs, more than systematically and sustainably. Moreover its focus on orphan drugs also made it possible for the company to go down full benefits of tax breaks and market exclusivity contained in the Orphan Drug Act introduced by FDA in 1983 thusly multiplying the chances of Genzymes domination of the already-limited orphan drugs market.As far as the strategic intent of Genzyme is concerned the company its a long term one as is being depicted by the companys variegation of the drugs it produces. In furnishition to its focus on orphan drugs it is also producing common drugs so as to secure its share of the bigger mar kets too which can ensure accruing continued profit by the company and hence further cement its position in the pharmaceutical industry.Although Genzyme is actively pursuing diversification of its market through production of common drugs too the company should retain its focus on orphan drugs as the incidence of rare diseases such as certain kidney disorders and forms of cancer, whose cure is offered by the orphan drugs, is continually on the rise. Moreover, as the companys exemplary success testifies to the latent practicality of its decision of focusing on orphan drugs it should take steps towards further specialized areas of medicine and medical technology so as to sustain its distinct position in the industry rather than plunging into the arena of common medicine characterized by fierce competition.Moreover if the company works towards integration of modern medical technology with its products it can add to the breadth of its market further. In